
Twitter was founded in 2006 by American software architect and business person Jack Dorsey. Since its creation, it has quickly gained a cult following and has grown exponentially in terms of notability and popularity on a global scale. Twitter is best described as a free social networking and micro-blogging site; amalgamating the convenience of short text messaging and the ease at which information flow is facilitated instantly online. One can set up an account based on a niche or topic of interest, follow immediate friends and family for a start, scour the network for like-minded enthusiasts, begin with a tweet and they are away; it’s that simple! Jack described his product name as “a short burst of inconsequential information," and "chirps from birds" and this fitted Twitter’s essence like a hand-in-glove.